By Nichole Marie is a creative studio dedicated to playful, uplifting design. Founded by artist Nichole, the brand grew from a lifelong love of drawing—beginning with crayons and markers, evolving through charcoal and watercolor, and now flourishing in digital form. Inspired by the storytelling power of animation, Nichole infuses every design with a sense of narrative and imagination.

At the heart of the brand’s mission is a simple goal: to spark joy. Nichole’s art is made to make people smile, offering a sense of comfort and belonging. Her designs encourage confident self-expression across all ages, capturing the magic of childhood while remaining timeless and approachable for families.

What sets By Nichole Marie apart is its distinctive blend of tradition and innovation. With a foundation in watercolor, Nichole has mastered the art of digitally recreating the organic textures, fluid lines, and natural color washes of traditional paint. The result is artwork that feels handmade, heartfelt, and alive with character.

By Nichole Marie’s designs are created with families in mind. They resonate with parents seeking meaningful, stylish products, while ultimately serving the children who get to experience them most. It’s a win-win approach—connecting generations through patterns and illustrations that uplift, inspire, and invite play.

Past Clients & Collaborations: WDW Magazine, Heavenly Mother Matters, WrkWndr Magazine (Good News Brand Co), BILT, The Sketch Effect, J.M.porium and Red Aspen.

Awards + Accolades
1st in Best Photo Illustration FMA Charlie Awards 2023.